More than fifty per cent of Ghana’s population is active online! That translates into about 17 million active internet users in Ghana. As a business owner, you cannot ignore this huge potential. You need to get on the internet and market your business. Today, we use the internet to communicate with family and friends, engage […]

Did you ever skip classes when you were young? I used to. It grew worse while I was in Primary 5. So my teacher never mentioned my absence again. However, whenever I went to class, he would scream out, “Jack, where are you?” Then I would say, “I am here.” Digital presence means that your […]

Online business directories and marketplaces are here to stay. But which ones are good for your business? That is what this post is about. I was once scrolling on Instagram. And I found the following comment on the page of one of the popular buying and selling (eCommerce) apps in Ghana. The customer was complaining […]