Navigating Economic Crisis: A Guide for Small Business Owners in Ghana

Leave a Comment / Ghana Business Guides /

Ghana is currently going through an economic crisis. Our country has turned to the IMF for a bailout for about the 17th time. In times of such economic crisis, small business owners in Ghana face unique challenges that require resilience, adaptability, and innovative thinking.  With Ghana seeking financial assistance from the International Monetary Fund (IMF) […]

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small business branding

How to Create an Effective Small Business Brand on Social Media

Leave a Comment / Social Media /

Branding on social media is crucial for small businesses. This is because it helps establish a unique identity and sets you apart from competitors. So many businesses competing for attention on social media platforms. Therefore, having a strong and consistent brand presence is essential.  It allows your business to create a lasting impression on potential

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